---
title: How it Works
description: Looking to enhance your tour or activity business with a strategic photo marketing program? Learn how the Fotaflo photo and video platform works here.
image: https://www.fotaflo.com/hubfs/Example%20Albums/Scuba%20Lesson/Abyss%20Scuba%20Diving%20%20Lessons%20-%202018-11-12-12-34-19-000-ug7l.jpg
---

[Skip to content](https://www.fotaflo.com/how-it-works#main-content)

[![Fotaflo Logo 300w cropped](https://www.fotaflo.com/hs-fs/hubfs/Fotaflo%20Logos/Fotaflo%20Logo_300w-cropped.png?width=300&height=122&name=Fotaflo%20Logo_300w-cropped.png "Fotaflo Logo 300w cropped")](https://www.fotaflo.com/?hsLang=en-ca)

- By Role

  ### Built for the people who shape every guest experience.
  
  From owners to guides, Fotaflo helps your team capture memories, save time, and keep guests talking long after the tour ends.

  [Guides & Photographers](https://www.fotaflo.com/by-role/tour-guides?hsLang=en-ca) [Operations](https://www.fotaflo.com/by-role/operations-manager?hsLang=en-ca) [Marketing](https://www.fotaflo.com/by-role/marketing-manager?hsLang=en-ca) [Revenue Generation](https://www.fotaflo.com/by-role/revenue-generation?hsLang=en-ca) [Owners & General Managers](https://www.fotaflo.com/by-role/tour-operator-owner?hsLang=en-ca)
  
  Looking for your role?
  
  Explore how Fotaflo supports each part of your team, from operations to guest-facing staff.

  [Book a Demo](https://www.fotaflo.com/book-a-demo?hsLang=en-ca)
- By Industry

  ### Built for experience operators who want more guests.
  
  Boat tours, escape rooms, and beyond. Fotaflo helps turn guest memories into more reviews, referrals, and repeat bookings.

  [Boat Tours](https://www.fotaflo.com/by-industry/boat-tour-photo-management-software?hsLang=en-ca) [Zipline & Canopy Tours](https://www.fotaflo.com/by-industry/zipline-photo-software?hsLang=en-ca) [Attractions](https://www.fotaflo.com/by-industry/digital-souvenir-photo-platform?hsLang=en-ca) [Watersport Operators](https://www.fotaflo.com/by-industry/watersports-photo-delivery-software?hsLang=en-ca) [Escape Rooms](https://www.fotaflo.com/by-industry/escape-room-photo-software?hsLang=en-ca) [Animal Experiences](https://www.fotaflo.com/by-industry/experiential-tour-photo-marketing-platform?hsLang=en-ca) [City & Food Tours](https://www.fotaflo.com/by-industry/food-tour-guide-photo-app?hsLang=en-ca) [Horseback Riding Experiences](https://www.fotaflo.com/by-industry/trail-ride-photo-software?hsLang=en-ca)
  
  Not seeing your business?
  
  If you run an experience business, there is a strong chance Fotaflo fits. Book a demo to learn more.

  [Book a Demo](https://www.fotaflo.com/book-a-demo?hsLang=en-ca)
- [Integrations](https://www.fotaflo.com/integrations?hsLang=en-ca)
- Resources

  ### Advice and tools for operators who want to grow smarter.
  
  Browse practical guides, customer stories, and memory marketing ideas built for busy experience teams.

  [Testimonials](https://www.fotaflo.com/testimonials?hsLang=en-ca) [Features](https://www.fotaflo.com/features?hsLang=en-ca) [Downloads, guides, and more](https://www.fotaflo.com/ebooks-guides-and-more?hsLang=en-ca) [Frequently asked questions](https://www.fotaflo.com/faq?hsLang=en-ca) [Blog](https://www.fotaflo.com/blog?hsLang=en-ca) [About Fotaflo](https://www.fotaflo.com/about-fotaflo?hsLang=en-ca)
  
  Need a starting point?
  
  Start with the resource that matches your next challenge, then put it to work in your business.

  [Book a Demo](https://www.fotaflo.com/book-a-demo?hsLang=en-ca)
- [Pricing](https://www.fotaflo.com/pricing?hsLang=en-ca)

[Sign In](https://app.fotaflo.com/sign-in) [Book a Demo](https://www.fotaflo.com/book-a-demo?hsLang=en-ca)

Toggle menu

- By Role
- By Industry
- [Integrations](https://www.fotaflo.com/integrations?hsLang=en-ca)
- Resources
- [Pricing](https://www.fotaflo.com/pricing?hsLang=en-ca)

## By Role

### Built for the people who shape every guest experience.

From owners to guides, Fotaflo helps your team capture memories, save time, and keep guests talking after the experience ends.

- [Guides & Photographers](https://www.fotaflo.com/by-role/tour-guides?hsLang=en-ca)
- [Operations](https://www.fotaflo.com/by-role/operations-manager?hsLang=en-ca)
- [Marketing](https://www.fotaflo.com/by-role/marketing-manager?hsLang=en-ca)
- [Revenue Generation](https://www.fotaflo.com/by-role/revenue-generation?hsLang=en-ca)
- [Owners & General Managers](https://www.fotaflo.com/by-role/tour-operator-owner?hsLang=en-ca)

Looking for your role?

Explore how Fotaflo supports each part of your team, from operations to guest-facing staff.

## By Industry

### Built for experience operators who want more guests.

Boat tours, escape rooms, and beyond. Fotaflo helps turn guest memories into more reviews, referrals, and repeat bookings.

- [Boat Tours](https://www.fotaflo.com/by-industry/boat-tour-photo-management-software?hsLang=en-ca)
- [Zipline & Canopy Tours](https://www.fotaflo.com/by-industry/zipline-photo-software?hsLang=en-ca)
- [Attractions](https://www.fotaflo.com/by-industry/digital-souvenir-photo-platform?hsLang=en-ca)
- [Watersport Operators](https://www.fotaflo.com/by-industry/watersports-photo-delivery-software?hsLang=en-ca)
- [Escape Rooms](https://www.fotaflo.com/by-industry/escape-room-photo-software?hsLang=en-ca)
- [Animal Experiences](https://www.fotaflo.com/by-industry/experiential-tour-photo-marketing-platform?hsLang=en-ca)
- [City & Food Tours](https://www.fotaflo.com/by-industry/food-tour-guide-photo-app?hsLang=en-ca)
- [Horseback Riding Experiences](https://www.fotaflo.com/by-industry/trail-ride-photo-software?hsLang=en-ca)

Not seeing your business?

If you run an experience business, there is a strong chance Fotaflo fits.

## Resources

### Advice and tools for operators who want to grow smarter.

Browse practical guides, customer stories, and memory marketing ideas built for busy experience teams.

- [Testimonials](https://www.fotaflo.com/testimonials?hsLang=en-ca)
- [Features](https://www.fotaflo.com/features?hsLang=en-ca)
- [Downloads, guides, and more](https://www.fotaflo.com/ebooks-guides-and-more?hsLang=en-ca)
- [Frequently asked questions](https://www.fotaflo.com/faq?hsLang=en-ca)
- [Blog](https://www.fotaflo.com/blog?hsLang=en-ca)
- [About Fotaflo](https://www.fotaflo.com/about-fotaflo?hsLang=en-ca)

Need a starting point?

Choose the resource that matches your next challenge and get moving faster.

[Sign In](https://app.fotaflo.com/sign-in) [Book a Demo](https://www.fotaflo.com/book-a-demo?hsLang=en-ca)

# The nuts and bolts of capturing guest memories

![Abyss Scuba Diving  Lessons](https://www.fotaflo.com/hs-fs/hubfs/Example%20Albums/Scuba%20Lesson/Abyss%20Scuba%20Diving%20%20Lessons%20-%202018-11-12-12-34-19-000-ug7l.jpg?width=1000&height=562&name=Abyss%20Scuba%20Diving%20%20Lessons%20-%202018-11-12-12-34-19-000-ug7l.jpg)

A picture is worth a thousand words. Fotaflo is an innovative marketing photo-sharing platform that simplifies and automates the distribution of photos and videos to customers of tour, activity, or *any* businesses that offers an experience worth remembering.

Use our Android or iOS apps, or upload your own photos and videos. Delivery is simple and easy and every customer gets their own unique private link to their album.

So, how exactly does Fotaflo work? Check out our step-by-step illustrated guide below to learn how Fotaflo works as a perpetual word-of-mouth marketing engine for your business.

### Explore related workflow pages

- [Integrations](https://www.fotaflo.com/integrations?hsLang=en-ca) for supported booking and waiver system connections.
- [Features](https://www.fotaflo.com/features?hsLang=en-ca) for the wider platform capabilities behind the workflow.
- [FareHarbor](https://www.fotaflo.com/automatic-photo-delivery-with-fareharbor-and-fotaflo?hsLang=en-ca) and [Resova](https://www.fotaflo.com/automatic-photo-delivery-with-resova-and-fotaflo?hsLang=en-ca) for concrete automatic-delivery examples.
- [Operations teams](https://www.fotaflo.com/by-role/operations-manager?hsLang=en-ca) and [tour guides](https://www.fotaflo.com/by-role/tour-guides?hsLang=en-ca) for role-specific workflow views.

 

## Step 1

### Capture and upload photos and videos.

 

| #### Import from any camera. | #### Our Android or iOS apps #### automatically upload #### and organize photos and videos. |
| --- | --- |
| ![Screen Shot 2019-03-26 at 9.45.38 AM](https://www.fotaflo.com/hs-fs/hubfs/Illustrations/Screen%20Shot%202019-03-26%20at%209.45.38%20AM.png?width=300&height=298&name=Screen%20Shot%202019-03-26%20at%209.45.38%20AM.png) | ![Fotaflo iOS 3.21-350w](https://www.fotaflo.com/hs-fs/hubfs/Fotaflo%20iOS%203.21-350w.png?width=250&height=401&name=Fotaflo%20iOS%203.21-350w.png) |

## Step 2

### Deliver personalized albums to your guests by email or text message.

![Screen Shot 2019-03-26 at 9.41.51 AM](https://www.fotaflo.com/hs-fs/hubfs/Illustrations/Screen%20Shot%202019-03-26%20at%209.41.51%20AM.png?width=700&height=430&name=Screen%20Shot%202019-03-26%20at%209.41.51%20AM.png)

## Step 3

### Guests view and share their photos from your website.

![Screen Shot 2019-03-26 at 9.43.30 AM](https://www.fotaflo.com/hs-fs/hubfs/Screen%20Shot%202019-03-26%20at%209.43.30%20AM.png?width=700&height=403&name=Screen%20Shot%202019-03-26%20at%209.43.30%20AM.png)

 

## Step 4

### Guests generate referrals back to you through linked social posts.

| ![Screen Shot 2019-03-26 at 9.54.32 AM](https://www.fotaflo.com/hs-fs/hubfs/Illustrations/Screen%20Shot%202019-03-26%20at%209.54.32%20AM.png?width=350&height=385&name=Screen%20Shot%202019-03-26%20at%209.54.32%20AM.png) | ![Screen Shot 2019-03-26 at 10.00.34 AM](https://www.fotaflo.com/hs-fs/hubfs/Illustrations/Screen%20Shot%202019-03-26%20at%2010.00.34%20AM.png?width=350&height=420&name=Screen%20Shot%202019-03-26%20at%2010.00.34%20AM.png) |
| --- | --- |

## Step 5

### Re-market to your guests and advocates.

 

| #### Automatically re-market to guests with #### their own personal memories #### through email or text message. | #### Identify and re-market to advocates #### who are generating the most referral leads. This example shows a guest who generated 29 referral leads by sharing their album with friends and family through email, Facebook, and Twitter. |
| --- | --- |
| ![Screen Shot 2019-03-26 at 9.44.42 AM](https://www.fotaflo.com/hs-fs/hubfs/Illustrations/Screen%20Shot%202019-03-26%20at%209.44.42%20AM.png?width=300&height=468&name=Screen%20Shot%202019-03-26%20at%209.44.42%20AM.png) | ![Screen Shot 2020-12-04 at 12.50.46 PM](https://www.fotaflo.com/hs-fs/hubfs/Screen%20Shot%202020-12-04%20at%2012.50.46%20PM.png?width=300&height=491&name=Screen%20Shot%202020-12-04%20at%2012.50.46%20PM.png) |

## That's it!

Are you ready to grow your business by using the power of memory marketing to enhance your guest experience, drive repeat bookings, gain referral bookings and improve the quantity, and quality, of your online reviews?

## Book a Free Demo

Seeing is believing. Not sure if we're a good fit? Get a 1-on-1 demo of Fotaflo's simple and easy photo marketing solution.

[Book a Demo](https://www.fotaflo.com/book-a-demo?hsLang=en-ca)

![Fotaflo mobile app](https://www.fotaflo.com/hs-fs/hubfs/Fotaflo%20iOS%203.21-350w%20with%20blob.png?width=245&height=245&name=Fotaflo%20iOS%203.21-350w%20with%20blob.png)

![Fotaflo Logo 300w cropped](https://www.fotaflo.com/hs-fs/hubfs/Fotaflo%20Logos/Fotaflo%20Logo_300w-cropped.png?width=130&height=53&name=Fotaflo%20Logo_300w-cropped.png)

## By Role

- [Guides & Photographers](https://www.fotaflo.com/by-role/tour-guides?hsLang=en-ca)
- [Operations](https://www.fotaflo.com/by-role/operations-manager?hsLang=en-ca)
- [Marketing](https://www.fotaflo.com/by-role/marketing-manager?hsLang=en-ca)
- [Revenue Generation](https://www.fotaflo.com/by-role/revenue-generation?hsLang=en-ca)
- [Owners & General Managers](https://www.fotaflo.com/by-role/tour-operator-owner?hsLang=en-ca)

## By Industry

- [Boat Tours](https://www.fotaflo.com/by-industry/boat-tour-photo-management-software?hsLang=en-ca)
- [Zipline & Canopy Tours](https://www.fotaflo.com/by-industry/zipline-photo-software?hsLang=en-ca)
- [Attractions](https://www.fotaflo.com/by-industry/digital-souvenir-photo-platform?hsLang=en-ca)
- [Watersport Operators](https://www.fotaflo.com/by-industry/watersports-photo-delivery-software?hsLang=en-ca)
- [Escape Rooms](https://www.fotaflo.com/by-industry/escape-room-photo-software?hsLang=en-ca)
- [Animal Experiences](https://www.fotaflo.com/by-industry/experiential-tour-photo-marketing-platform?hsLang=en-ca)
- [City & Food Tours](https://www.fotaflo.com/by-industry/food-tour-guide-photo-app?hsLang=en-ca)
- [Horseback Riding Experiences](https://www.fotaflo.com/by-industry/trail-ride-photo-software?hsLang=en-ca)

## Resources

- [Testimonials](https://www.fotaflo.com/testimonials?hsLang=en-ca)
- [Features](https://www.fotaflo.com/features?hsLang=en-ca)
- [Downloads, guides, and more](https://www.fotaflo.com/ebooks-guides-and-more?hsLang=en-ca)
- [Frequently asked questions](https://www.fotaflo.com/faq?hsLang=en-ca)
- [Blog](https://www.fotaflo.com/blog?hsLang=en-ca)
- [About Fotaflo](https://www.fotaflo.com/about-fotaflo?hsLang=en-ca)

## Quick Links

- [Integrations](https://www.fotaflo.com/integrations?hsLang=en-ca)
- [Pricing](https://www.fotaflo.com/pricing?hsLang=en-ca)

## Contact Information

**General:**  [Contact Us](https://www.fotaflo.com/contact%20us)   
**Phone:**  [1-855-368-2123](tel:+18553682123)

[![Book a Demo](https://no-cache.hubspot.com/cta/default/4344830/e5c69b6b-7ef2-40bd-9db6-77d69f11e5b3.png)](https://cta-redirect.hubspot.com/cta/redirect/4344830/e5c69b6b-7ef2-40bd-9db6-77d69f11e5b3)

 Copyright 2026 | [Privacy Policy](https://www.fotaflo.com/legal/customer-privacy-policy-0?hsLang=en-ca) | [Legal Stuff](https://www.fotaflo.com/legal-stuff?hsLang=en-ca)

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