The single most impactful thing you can do to grow certifications is to start giving away photos and videos to your guests.
Free, shared photos provide a trusted and organic referral for your business to a captive audience with minimal overhead costs. When captured and delivered effectively they can be your most powerful tool to drive repeat and referral business.
In the first 3 months using Fotaflo our certifications increased 40% compared to last year. - Peter Letts, Abyss Scuba Diving