Fotaflo Blog

“For over a decade, Fotaflo has been a powerful, marketing-focused product, not just a photo sales solution. It uses photos to increase customer reach through social sharing and referrals, directly driving demand for our business.

It is a crucial, versatile tool that differentiates us from competitors, enabling new applications like sharing deep-space photos on our Mauna Kea tour.

Fotaflo's team stands out for its customer focus, treating clients like family. Like FareHarbor, they continuously grow and evolve, never resting on past achievements, and always adding requested features. Their commitment to innovation is exceptional.”

-Jason Cohn, President of Hawaii Horse and Trail and Kohala Zipline 

Today marks the beginning of a new chapter for Fotaflo, and more importantly, for your business.

In the world of online marketing, speed and searchability are non-negotiable. Our new guest experience is built on a foundation of next-generation technology that delivers lightning-fast performance for your guests and dramatically improved search engine optimization (SEO), and generative engine optimization (GEO) for AI searchability.

Your photo albums are an extension of your brand—they're the lasting impression you leave with your customers. The new Fotaflo guest experience gives you unparalleled flexibility and control over how your albums look, feel, and function, all while automating the heavy lifting.

The new Fotaflo Guest Experience isn't just an update - it’s a commitment to providing your customers with the absolute best experience on the web. We’ve rebuilt the entire interface from the ground up to be intuitive, gorgeous, and perfectly suited for modern devices.

We’re thrilled to announce a complete refresh of the guest-facing experience - the beautiful destination where your customers relive and share their memories.

The conversation around AI in marketing for the tours, activities, and attractions industry is usually focused on one of two things: competing with powerful AI-driven Online Travel Agencies (OTAs) or generating vast amounts of "synthetic content."

In the competitive world of tours, activities, and attractions, the quality of your experience is only half the battle. The other half is trust.

In the tourism and activities sector, data is the new currency—and the toughest asset to claim.

For years, tour and activity operators have been chasing the perceived certainty of paid digital marketing. We are constantly told to invest in the channels that deliver the best Return on Ad Spend (ROAS).