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Treeosix Adventure Parks, renowned for its exhilarating outdoor activities, implemented Fotaflo to enhance guest engagement and digital presence. In a bid to increase its online influence, Treeosix leveraged Fotaflo’s capabilities to connect more effectively with its guests.

 

Challenge

The primary challenge for Treeosix was not only attract first-time visitors but also to encourage repeat visits and referrals in a competitive tourism market. The goal was to create a lasting impression that would translate into increased guest loyalty and positive word-of-mouth.

 

Solution

Treeosix deployed Fotaflo’s photo and video sharing platform, allowing guests to:

  • Receive personalised digital memories of their adventures.

  • Stay engaged post-visit through targeted Fotaflo communications via email and SMS.

  • Share their experiences easily, boosting word-of-mouth referrals.

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Guest Survey Results

Recent survey data revealed key insights into guest experiences:

  • Repeat Guests: 41.6% of guests reported being return visitors, a significant indicator of customer satisfaction and loyalty.

  • Word of Mouth: 21.2% of guests discovered Treeosix through word-of-mouth referrals, highlighting the importance of personal recommendations.

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Fotaflo-Driven Web Traffic

Analysis from June to September 2023 showed:

  • Fotaflo channels accounted for 41.2% of Treeosix’s web traffic.

  • Email (22.7%) and SMS (14.0%) channels were especially effective in directing users to Treeosix’s website.


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Correlation Between Fotaflo and Survey Data

The correlation between Fotaflo’s digital engagement and survey results is evident:

  • The high percentage of repeat guests aligns with the substantial web traffic driven by Fotaflo’s personalised post-visit communications.

  • The effectiveness of word-of-mouth referrals is likely amplified by guests sharing their Fotaflo-generated digital memories, enhancing Treeosix's visibility and appeal to potential new guests.

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"Our partnership with Fotaflo has revolutionised the way we connect with our guests. The shareable memories created have not only delighted our customers but have significantly contributed to our word-of-mouth referrals and repeat visits."

Jori Kirk – Founder & Owner, Treeosix Adventure Parks

 

Conclusion

The integration of Fotaflo at Treeosix Adventure Parks has been instrumental in driving both web traffic and tangible guest engagement. The data indicates a strong correlation between Fotaflo’s digital strategies and the high rates of repeat and referral guests, underscoring the platform’s effectiveness in enhancing customer relationships and boosting business growth.

 

Topics: Marketing, Advocates, Case Study, Reminders, Tours & Activities, online referrals

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