--- title: 20% annual growth by giving away photos and adopting online booking. description: “We moved to give away photos and that’s been a whole revolution and a revelation as far as making customers extremely happy.” image: https://www.fotaflo.com/hubfs/Case%20Studies/The%20Ranch%20-%202019-05-30-14-17-02-000-1983r.jpg --- [Skip to content](https://www.fotaflo.com/blog/20-percent-annual-growth-by-giving-away-photos-and-adopting-online-booking#main-content) [![Fotaflo Logo 300w cropped](https://www.fotaflo.com/hs-fs/hubfs/Fotaflo%20Logos/Fotaflo%20Logo_300w-cropped.png?width=300&height=122&name=Fotaflo%20Logo_300w-cropped.png "Fotaflo Logo 300w cropped")](https://www.fotaflo.com/) - By Role ### Built for the people who shape every guest experience. From owners to guides, Fotaflo helps your team capture memories, save time, and keep guests talking long after the tour ends. [Guides & Photographers](https://www.fotaflo.com/by-role/tour-guides) [Operations](https://www.fotaflo.com/by-role/operations-manager) [Marketing](https://www.fotaflo.com/by-role/marketing-manager) [Revenue Generation](https://www.fotaflo.com/by-role/revenue-generation) [Owners & General Managers](https://www.fotaflo.com/by-role/tour-operator-owner) Looking for your role? Explore how Fotaflo supports each part of your team, from operations to guest-facing staff. [Book a Demo](https://www.fotaflo.com/book-a-demo) - By Industry ### Built for experience operators who want more guests. Boat tours, escape rooms, and beyond. Fotaflo helps turn guest memories into more reviews, referrals, and repeat bookings. [Boat Tours](https://www.fotaflo.com/by-industry/boat-tour-photo-management-software) [Zipline & Canopy Tours](https://www.fotaflo.com/by-industry/zipline-photo-software) [Attractions](https://www.fotaflo.com/by-industry/digital-souvenir-photo-platform) [Watersport Operators](https://www.fotaflo.com/by-industry/watersports-photo-delivery-software) [Escape Rooms](https://www.fotaflo.com/by-industry/escape-room-photo-software) [Animal Experiences](https://www.fotaflo.com/by-industry/experiential-tour-photo-marketing-platform) [City & Food Tours](https://www.fotaflo.com/by-industry/food-tour-guide-photo-app) [Horseback Riding Experiences](https://www.fotaflo.com/by-industry/trail-ride-photo-software) Not seeing your business? If you run an experience business, there is a strong chance Fotaflo fits. Book a demo to learn more. [Book a Demo](https://www.fotaflo.com/book-a-demo) - [Integrations](https://www.fotaflo.com/integrations) - Resources ### Advice and tools for operators who want to grow smarter. Browse practical guides, customer stories, and memory marketing ideas built for busy experience teams. [Testimonials](https://www.fotaflo.com/testimonials) [Features](https://www.fotaflo.com/features) [Downloads, guides, and more](https://www.fotaflo.com/ebooks-guides-and-more) [Frequently asked questions](https://www.fotaflo.com/faq) [Blog](https://www.fotaflo.com/blog) [About Fotaflo](https://www.fotaflo.com/about-fotaflo) Need a starting point? Start with the resource that matches your next challenge, then put it to work in your business. [Book a Demo](https://www.fotaflo.com/book-a-demo) - [Pricing](https://www.fotaflo.com/pricing) [Sign In](https://app.fotaflo.com/sign-in) [Book a Demo](https://www.fotaflo.com/book-a-demo) Toggle menu - By Role - By Industry - [Integrations](https://www.fotaflo.com/integrations) - Resources - [Pricing](https://www.fotaflo.com/pricing) ## By Role ### Built for the people who shape every guest experience. From owners to guides, Fotaflo helps your team capture memories, save time, and keep guests talking after the experience ends. - [Guides & Photographers](https://www.fotaflo.com/by-role/tour-guides) - [Operations](https://www.fotaflo.com/by-role/operations-manager) - [Marketing](https://www.fotaflo.com/by-role/marketing-manager) - [Revenue Generation](https://www.fotaflo.com/by-role/revenue-generation) - [Owners & General Managers](https://www.fotaflo.com/by-role/tour-operator-owner) Looking for your role? Explore how Fotaflo supports each part of your team, from operations to guest-facing staff. ## By Industry ### Built for experience operators who want more guests. Boat tours, escape rooms, and beyond. Fotaflo helps turn guest memories into more reviews, referrals, and repeat bookings. - [Boat Tours](https://www.fotaflo.com/by-industry/boat-tour-photo-management-software) - [Zipline & Canopy Tours](https://www.fotaflo.com/by-industry/zipline-photo-software) - [Attractions](https://www.fotaflo.com/by-industry/digital-souvenir-photo-platform) - [Watersport Operators](https://www.fotaflo.com/by-industry/watersports-photo-delivery-software) - [Escape Rooms](https://www.fotaflo.com/by-industry/escape-room-photo-software) - [Animal Experiences](https://www.fotaflo.com/by-industry/experiential-tour-photo-marketing-platform) - [City & Food Tours](https://www.fotaflo.com/by-industry/food-tour-guide-photo-app) - [Horseback Riding Experiences](https://www.fotaflo.com/by-industry/trail-ride-photo-software) Not seeing your business? If you run an experience business, there is a strong chance Fotaflo fits. ## Resources ### Advice and tools for operators who want to grow smarter. Browse practical guides, customer stories, and memory marketing ideas built for busy experience teams. - [Testimonials](https://www.fotaflo.com/testimonials) - [Features](https://www.fotaflo.com/features) - [Downloads, guides, and more](https://www.fotaflo.com/ebooks-guides-and-more) - [Frequently asked questions](https://www.fotaflo.com/faq) - [Blog](https://www.fotaflo.com/blog) - [About Fotaflo](https://www.fotaflo.com/about-fotaflo) Need a starting point? Choose the resource that matches your next challenge and get moving faster. [Sign In](https://app.fotaflo.com/sign-in) [Book a Demo](https://www.fotaflo.com/book-a-demo) # 20% annual growth by giving away photos and adopting online booking. September 26, 2019 ![\20% annual growth by giving away photos and adopting online booking.\](https://www.fotaflo.com/hs-fs/hubfs/Case%20Studies/The%20Ranch%20-%202019-05-30-14-17-02-000-1983r.jpg?width=1200&height=900&name=The%20Ranch%20-%202019-05-30-14-17-02-000-1983r.jpg)   [![blank](https://www.fotaflo.com/hs-fs/hubfs/Case%20Studies/the-ranch-since-1980-logo-1.png?width=400&name=the-ranch-since-1980-logo-1.png)](https://ridetheranch.com/)   > *“We moved to give away photos and that’s been a whole revolution and a revelation as far as making customers extremely happy.”* Responding to changing market conditions can be stressful for small and medium-sized businesses. You can feel like you need to learn everything all over again. But it doesn't have to feel that way.  Tour and activity operators can dramatically improve how they generate new bookings and promote their brand by making some small changes to how they engage past customers and potential prospects.  One of the best methods to do just that is through the implementation of a photo marketing strategy.  That's exactly what [The Ranch](https://ridetheranch.com/) did to respond to changing marketing condition. By adopting online booking software and giving away photos to all of their customers using Fotaflo (instead of selling them), this business achieved amazing results. In the three years since, they’ve: 1. Experienced 20% year-over-year growth. 2. Increased customer satisfaction. 3. Increased staff tips. 4. Started planning to expand to a new tour business. Are you interested in learning more about how The Ranch did that? We recently caught up with Vanessa Warren, owner of The Ranch, to talk about their journey. You can read more about this story by clicking the button below. We can't wait to share their story with you.  [Read the CasE Study](https://www.fotaflo.com/case-study/the-ranch)   ## Topics [Marketing](https://www.fotaflo.com/blog/topic/marketing) [Adventure Tourism](https://www.fotaflo.com/blog/topic/adventure-tourism) [Case Study](https://www.fotaflo.com/blog/topic/case-study) [Return to Blog](https://www.fotaflo.com/blog) ## Share this post [mailto:?subject=20%25+annual+growth+by+giving+away+photos+and+adopting+online+booking.&body=https%3A%2F%2Fwww.fotaflo.com%2Fblog%2F20-percent-annual-growth-by-giving-away-photos-and-adopting-online-booking](mailto:?subject=20%25+annual+growth+by+giving+away+photos+and+adopting+online+booking.&body=https%3A%2F%2Fwww.fotaflo.com%2Fblog%2F20-percent-annual-growth-by-giving-away-photos-and-adopting-online-booking) Copy link ## Popular Posts - [How To Generate Reviews Online Through Thank You Videos](https://www.fotaflo.com/blog/how-to-generate-reviews-online-through-thank-you-videos) - [5 Reasons Why Capturing a Memory is Just as Important as Creating One](https://www.fotaflo.com/blog/5-reasons-why-capturing-a-memory-is-just-as-important-as-creating-one) - [The Importance of Photo Marketing and the Guest Experience](https://www.fotaflo.com/blog/improve-guest-and-staff-experience-with-your-photo-marketing-service) - [From hobby to business: How to start a fishing charter with success](https://www.fotaflo.com/blog/how-to-start-a-fishing-charter) - [Attraction Marketing: Increase Conversions With Intentional Photos](https://www.fotaflo.com/blog/how-to-increase-conversions-with-intentional-photos-attraction-marketing) - [The most successful marketing to combat the effects of covid-19](https://www.fotaflo.com/blog/how-to-market-your-business-in-the-face-of-covid-19) ## Related posts ![](https://www.fotaflo.com/hs-fs/hubfs/Couple%20canoeing%20in%20lagoon%20of%20West%20French%20indies.jpeg?length=900&name=Couple%20canoeing%20in%20lagoon%20of%20West%20French%20indies.jpeg) March 11, 2026 ### [The Trust Gap: Why Your Best Traffic Doesn't Come From Google](https://www.fotaflo.com/blog/the-google-analytics-trap-referral-traffic-for-tour-operators) ![](https://www.fotaflo.com/hs-fs/hubfs/1db1f95ef57f02b8181488ebf3bf7786eb8aad19_2000x2000.webp?length=900&name=1db1f95ef57f02b8181488ebf3bf7786eb8aad19_2000x2000.webp) August 7, 2025 ### [Everyone Values Memories—but Only Savvy Operators Use Them Like This in Marketing](https://www.fotaflo.com/blog/smart-tour-marketers) ![](https://www.fotaflo.com/hs-fs/hubfs/logz2.png?length=900&name=logz2.png) September 9, 2024 ### [August 2024 Winner Announcement. Capture photos of guests to win a $50 Amazon Gift Card!](https://www.fotaflo.com/blog/capture-photos-and-videos-of-your-guests-to-win-a-gift-card-2024-july-0-0) ## Fotaflo monthly newsletter Subscribe to receive industry updates and the best advice on memory marketing. ## ![eBook cover mockup](https://www.fotaflo.com/hs-fs/hubfs/eBook%20cover%20mockup.png?width=171&height=225&name=eBook%20cover%20mockup.png) ## Free eBook Unlock the Power of Memory Marketing. Discover the secrets to attracting more customers and driving repeat business. [Download PDF](https://www.fotaflo.com/free-ebook-unlock-the-power-of-memory-marketing) ![Fotaflo Logo 300w cropped](https://www.fotaflo.com/hs-fs/hubfs/Fotaflo%20Logos/Fotaflo%20Logo_300w-cropped.png?width=130&height=53&name=Fotaflo%20Logo_300w-cropped.png) ## By Role - [Guides & Photographers](https://www.fotaflo.com/by-role/tour-guides) - [Operations](https://www.fotaflo.com/by-role/operations-manager) - [Marketing](https://www.fotaflo.com/by-role/marketing-manager) - [Revenue Generation](https://www.fotaflo.com/by-role/revenue-generation) - [Owners & General Managers](https://www.fotaflo.com/by-role/tour-operator-owner) ## By Industry - [Boat Tours](https://www.fotaflo.com/by-industry/boat-tour-photo-management-software) - [Zipline & Canopy Tours](https://www.fotaflo.com/by-industry/zipline-photo-software) - [Attractions](https://www.fotaflo.com/by-industry/digital-souvenir-photo-platform) - [Watersport Operators](https://www.fotaflo.com/by-industry/watersports-photo-delivery-software) - [Escape Rooms](https://www.fotaflo.com/by-industry/escape-room-photo-software) - [Animal Experiences](https://www.fotaflo.com/by-industry/experiential-tour-photo-marketing-platform) - [City & Food Tours](https://www.fotaflo.com/by-industry/food-tour-guide-photo-app) - [Horseback Riding Experiences](https://www.fotaflo.com/by-industry/trail-ride-photo-software) ## Resources - [Testimonials](https://www.fotaflo.com/testimonials) - [Features](https://www.fotaflo.com/features) - [Downloads, guides, and more](https://www.fotaflo.com/ebooks-guides-and-more) - [Frequently asked questions](https://www.fotaflo.com/faq) - [Blog](https://www.fotaflo.com/blog) - [About Fotaflo](https://www.fotaflo.com/about-fotaflo) ## Quick Links - [Integrations](https://www.fotaflo.com/integrations) - [Pricing](https://www.fotaflo.com/pricing) ## Contact Information **General:**  [Contact Us](https://www.fotaflo.com/contact%20us) **Phone:**  [1-855-368-2123](tel:+18553682123) [![Book a Demo](https://no-cache.hubspot.com/cta/default/4344830/e5c69b6b-7ef2-40bd-9db6-77d69f11e5b3.png)](https://cta-redirect.hubspot.com/cta/redirect/4344830/e5c69b6b-7ef2-40bd-9db6-77d69f11e5b3) Copyright 2026 | [Privacy Policy](https://www.fotaflo.com/legal/customer-privacy-policy-0) | [Legal Stuff](https://www.fotaflo.com/legal-stuff) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Chad Ingles", "url" : "https://www.fotaflo.com/blog/author/chad-ingles" }, "dateModified" : "2023-05-19T14:37:17.490Z", "datePublished" : "2019-09-26T17:07:10.000Z", "headline" : "20% annual growth by giving away photos and adopting online booking.", "image" : [ "https://www.fotaflo.com/hubfs/Case%20Studies/The%20Ranch%20-%202019-05-30-14-17-02-000-1983r.jpg" ], "mainEntityOfPage" : { "@id" : "https://www.fotaflo.com/blog/20-percent-annual-growth-by-giving-away-photos-and-adopting-online-booking", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.fotaflo.com/hubfs/Fotaflo%20Logos/Fotaflo%20Logo_300w-cropped.png" }, "name" : "Fotaflo" } } ``` ```json { "@context" : "https://schema.org", "@type" : "Organization", "logo" : "https://www.fotaflo.com/hubfs/Fotaflo%20Logos/Fotaflo%20Logo_300w-cropped.png", "name" : "Fotaflo", "url" : "https://www.fotaflo.com" } ``` ```json { "@context" : "https://schema.org", "@type" : "WebSite", "name" : "Fotaflo", "potentialAction" : { "@type" : "SearchAction", "query-input" : "required name=term", "target" : "https://www.fotaflo.com/search-results?term={term}&type=LANDING_PAGE&type=BLOG_POST" }, "url" : "https://www.fotaflo.com" } ``` ```json { "@context" : "https://schema.org", "@type" : "BreadcrumbList", "itemListElement" : [ { "@type" : "ListItem", "item" : "https://www.fotaflo.com/", "name" : "Home", "position" : 1 }, { "@type" : "ListItem", "item" : "https://www.fotaflo.com/blog", "name" : "Blog", "position" : 2 }, { "@type" : "ListItem", "item" : "https://www.fotaflo.com/blog/20-percent-annual-growth-by-giving-away-photos-and-adopting-online-booking", "name" : true, "position" : 3 } ] } ``` ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Organization", "name" : "Fotaflo" }, "dateModified" : "2023-05-19T14:37:17+0000", "datePublished" : "2019-09-26T17:07:10+0000", "description" : "“We moved to give away photos and that’s been a whole revolution and a revelation as far as making customers extremely happy.”", "headline" : "20% annual growth by giving away photos and adopting online booking.", "image" : { "@type" : "ImageObject", "height" : 900, "url" : true, "width" : 1200 }, "mainEntityOfPage" : "https://www.fotaflo.com/blog/20-percent-annual-growth-by-giving-away-photos-and-adopting-online-booking", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.fotaflo.com/hubfs/Fotaflo%20Logos/Fotaflo%20Logo_300w-cropped.png" }, "name" : "Fotaflo", "url" : "https://www.fotaflo.com" } } ```