---
title: Why Give Away Photos?
description: Giving away photos is simpler and easier to operate and almost always generates more long-term revenue than selling photos.
image: https://www.fotaflo.com/hubfs/Activity%20collage%202.jpg
---

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  ### Built for experience operators who want more guests.
  
  Boat tours, escape rooms, and beyond. Fotaflo helps turn guest memories into more reviews, referrals, and repeat bookings.

  [Boat Tours](https://www.fotaflo.com/by-industry/boat-tour-photo-management-software?hsLang=en-ca) [Zipline & Canopy Tours](https://www.fotaflo.com/by-industry/zipline-photo-software?hsLang=en-ca) [Attractions](https://www.fotaflo.com/by-industry/digital-souvenir-photo-platform?hsLang=en-ca) [Watersport Operators](https://www.fotaflo.com/by-industry/watersports-photo-delivery-software?hsLang=en-ca) [Escape Rooms](https://www.fotaflo.com/by-industry/escape-room-photo-software?hsLang=en-ca) [Animal Experiences](https://www.fotaflo.com/by-industry/experiential-tour-photo-marketing-platform?hsLang=en-ca) [City & Food Tours](https://www.fotaflo.com/by-industry/food-tour-guide-photo-app?hsLang=en-ca) [Horseback Riding Experiences](https://www.fotaflo.com/by-industry/trail-ride-photo-software?hsLang=en-ca)
  
  Not seeing your business?
  
  If you run an experience business, there is a strong chance Fotaflo fits. Book a demo to learn more.

  [Book a Demo](https://www.fotaflo.com/book-a-demo?hsLang=en-ca)
- [Integrations](https://www.fotaflo.com/integrations?hsLang=en-ca)
- Resources

  ### Advice and tools for operators who want to grow smarter.
  
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  [Testimonials](https://www.fotaflo.com/testimonials?hsLang=en-ca) [Features](https://www.fotaflo.com/features?hsLang=en-ca) [Downloads, guides, and more](https://www.fotaflo.com/ebooks-guides-and-more?hsLang=en-ca) [Frequently asked questions](https://www.fotaflo.com/faq?hsLang=en-ca) [Blog](https://www.fotaflo.com/blog?hsLang=en-ca) [About Fotaflo](https://www.fotaflo.com/about-fotaflo?hsLang=en-ca)
  
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- [Pricing](https://www.fotaflo.com/pricing?hsLang=en-ca)

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## By Role

### Built for the people who shape every guest experience.

From owners to guides, Fotaflo helps your team capture memories, save time, and keep guests talking after the experience ends.

- [Guides & Photographers](https://www.fotaflo.com/by-role/tour-guides?hsLang=en-ca)
- [Operations](https://www.fotaflo.com/by-role/operations-manager?hsLang=en-ca)
- [Marketing](https://www.fotaflo.com/by-role/marketing-manager?hsLang=en-ca)
- [Revenue Generation](https://www.fotaflo.com/by-role/revenue-generation?hsLang=en-ca)
- [Owners & General Managers](https://www.fotaflo.com/by-role/tour-operator-owner?hsLang=en-ca)

Looking for your role?

Explore how Fotaflo supports each part of your team, from operations to guest-facing staff.

## By Industry

### Built for experience operators who want more guests.

Boat tours, escape rooms, and beyond. Fotaflo helps turn guest memories into more reviews, referrals, and repeat bookings.

- [Boat Tours](https://www.fotaflo.com/by-industry/boat-tour-photo-management-software?hsLang=en-ca)
- [Zipline & Canopy Tours](https://www.fotaflo.com/by-industry/zipline-photo-software?hsLang=en-ca)
- [Attractions](https://www.fotaflo.com/by-industry/digital-souvenir-photo-platform?hsLang=en-ca)
- [Watersport Operators](https://www.fotaflo.com/by-industry/watersports-photo-delivery-software?hsLang=en-ca)
- [Escape Rooms](https://www.fotaflo.com/by-industry/escape-room-photo-software?hsLang=en-ca)
- [Animal Experiences](https://www.fotaflo.com/by-industry/experiential-tour-photo-marketing-platform?hsLang=en-ca)
- [City & Food Tours](https://www.fotaflo.com/by-industry/food-tour-guide-photo-app?hsLang=en-ca)
- [Horseback Riding Experiences](https://www.fotaflo.com/by-industry/trail-ride-photo-software?hsLang=en-ca)

Not seeing your business?

If you run an experience business, there is a strong chance Fotaflo fits.

## Resources

### Advice and tools for operators who want to grow smarter.

Browse practical guides, customer stories, and memory marketing ideas built for busy experience teams.

- [Testimonials](https://www.fotaflo.com/testimonials?hsLang=en-ca)
- [Features](https://www.fotaflo.com/features?hsLang=en-ca)
- [Downloads, guides, and more](https://www.fotaflo.com/ebooks-guides-and-more?hsLang=en-ca)
- [Frequently asked questions](https://www.fotaflo.com/faq?hsLang=en-ca)
- [Blog](https://www.fotaflo.com/blog?hsLang=en-ca)
- [About Fotaflo](https://www.fotaflo.com/about-fotaflo?hsLang=en-ca)

Need a starting point?

Choose the resource that matches your next challenge and get moving faster.

[Sign In](https://app.fotaflo.com/sign-in) [Book a Demo](https://www.fotaflo.com/book-a-demo?hsLang=en-ca)

# Why give away photos?

![Ride the Bine](https://www.fotaflo.com/hs-fs/hubfs/Ride%20the%20Bine.png?width=1162&height=527&name=Ride%20the%20Bine.png)

## Amazing but true...

We've determined from 10 years of providing photo marketing solutions that giving away photos generates more revenue in increased referral bookings than you can earn from selling photos.

![Abyss Scuba Diving](https://www.fotaflo.com/hs-fs/hubfs/testimonial1.jpg?width=1000&height=600&name=testimonial1.jpg)

> “Giving away photos grew my business by 40% in the last 3 months.”

Peter Letts

Owner, Abyss Scuba Diving

## Grow your business or sell more souvenirs?

If you sell photos you're missing out on the word-of-mouth marketing of every guest who didn't purchase. And you lose the opportunity to engage with them later on using their own amazing photos. *Would you rather grow your bookings or increase ancillary sales?*

Consider that after the experience itself, personal photos and videos are overwhelmingly the second reason why anyone does any experiential activity. In some cases personal photos and videos are the first reason some people do an experiential activity! The desire to have and share memorable experiences through photos and videos is ever-increasing.

![Kauai ATV](https://www.fotaflo.com/hs-fs/hubfs/testimonial4.jpg?width=1000&height=546&name=testimonial4.jpg)

> “It was an absolute extra bonus that our guide took these pictures and sent them to us free of charge, one of the only experiences spent on Kauai that we weren't asked to pay to take our memories with us. That bonus alone makes me 100% more apt to advise friends and family to go on a similar adventure with Kauai ATV.”

Customer

Kauai ATV

## It's a win for everyone

Your business, your guests, and your staff will all benefit from giving away photos.

[**Increase referrals**](https://www.fotaflo.com/increase-referral-leads?hsLang=en-ca) by embedding your brand in photos and social referrals.  
<https://www.fotaflo.com/identify-and-engage-with-your-advocates?hsLang=en-ca>

[**Identify and market to your advocates**](https://www.fotaflo.com/identify-and-engage-with-your-advocates?hsLang=en-ca). Engage with and reward your customers who are sending you the most referrals.

[**Re-market with memories**](https://www.fotaflo.com/re-market-with-memories?hsLang=en-ca). Send customers individual messages with their own photo memories instead of a generic marketing newsletter and experience unprecedented open and click rates.  
<https://www.fotaflo.com/give-away-photos-increase-reviews?hsLang=en-ca>

**[Increase the volume and value of your online reviews](https://www.fotaflo.com/give-away-photos-increase-reviews?hsLang=en-ca)**.

[**Stand out from the competition**](https://www.fotaflo.com/blog/how-to-stand-out-from-the-competition-free-tour-photos?hsLang=en-ca). Increase leads to bookings by promoting free photos as part of your service.

[**Enhance your customer experience**](https://www.fotaflo.com/blog/intentional-photos-convert?hsLang=en-ca) by taking better photos and removing the distraction of customers needing to find and take their best photo.

[**Provide your staff with a fun and engaging way to interact way with customers**](https://www.fotaflo.com/blog/improve-guest-and-staff-experience-with-your-photo-marketing-service?hsLang=en-ca)

![Ride the Bine](https://www.fotaflo.com/hs-fs/hubfs/testimonial20.jpg?width=1000&height=548&name=testimonial20.jpg)

> “We’re able to see the impact that shared photos have. Our guests can instantly share the photos that are being taken. As soon as we upload the photo, they’re getting that photo in their album. And they can instantly share it even while enjoying the rest of the tour. Word of mouth is huge for us. What I love about this is it takes word of mouth and expands it to a global scale. There’s no limit to where your photos can get shared.”

Amanda Dooney

Co-owner, Ride the Bine

## Selling photos is difficult!

The most difficult and time consuming part of any photo and video service is in the operational challenge of *selling* the photo and videos while maintaining the [5 Foundational Priorities of Every Photo System](https://www.fotaflo.com/blog/5-foundational-priorities-of-every-photo-service?hsLang=en-ca).

Giving them away to all your customers saves time, improves your customer experience, differentiates your business from the competition and results in a higher ROI through referral booking and repeat bookings.

Simply put, selling photos adds ancillary souvenir revenue, but **giving away photos will grow your core business**, what’s more important to you?

![Historic Banning Mills](https://www.fotaflo.com/hs-fs/hubfs/testimonial25.jpg?width=1000&height=546&name=testimonial25.jpg)

> “We’ve seen a tremendous increase in guest participation and how happy the guests have been since we started giving away photos.”

Kyle Werner

Marketing Manager, American Adventure Park Systems and Screaming Eagle Adventures

## Ready for the next step?

[Schedule a free Fotaflo demo](https://meetings.hubspot.com/ryan437) to answer any remaining questions you might have and let us make recommendations to design the best photo marketing solution for you business.

![ZipQuest Waterfall & Treetop Adventure](https://www.fotaflo.com/hs-fs/hubfs/testimonial14.jpg?width=1000&height=546&name=testimonial14.jpg)

> “The system has been operating smoothly and it has made photos easier for guests and staff alike. I wish we had started this earlier in the year.”

Bryan Eason

Owner, ZipQuest Waterfall & Treetop Adventure

[![Read more testimonials](https://no-cache.hubspot.com/cta/default/4344830/6a57808b-0f65-4601-8dbc-282a1effbc31.png)](https://cta-redirect.hubspot.com/cta/redirect/4344830/6a57808b-0f65-4601-8dbc-282a1effbc31)

## Book a Free Demo

Seeing is believing. Not sure if we're a good fit? Get a 1-on-1 demo of Fotaflo's simple and easy photo marketing solution.

[Book a Demo](https://www.fotaflo.com/book-a-demo?hsLang=en-ca)

![Fotaflo mobile app](https://www.fotaflo.com/hs-fs/hubfs/Fotaflo%20iOS%203.21-350w%20with%20blob.png?width=245&height=245&name=Fotaflo%20iOS%203.21-350w%20with%20blob.png)

![Fotaflo Logo 300w cropped](https://www.fotaflo.com/hs-fs/hubfs/Fotaflo%20Logos/Fotaflo%20Logo_300w-cropped.png?width=130&height=53&name=Fotaflo%20Logo_300w-cropped.png)

## By Role

- [Guides & Photographers](https://www.fotaflo.com/by-role/tour-guides?hsLang=en-ca)
- [Operations](https://www.fotaflo.com/by-role/operations-manager?hsLang=en-ca)
- [Marketing](https://www.fotaflo.com/by-role/marketing-manager?hsLang=en-ca)
- [Revenue Generation](https://www.fotaflo.com/by-role/revenue-generation?hsLang=en-ca)
- [Owners & General Managers](https://www.fotaflo.com/by-role/tour-operator-owner?hsLang=en-ca)

## By Industry

- [Boat Tours](https://www.fotaflo.com/by-industry/boat-tour-photo-management-software?hsLang=en-ca)
- [Zipline & Canopy Tours](https://www.fotaflo.com/by-industry/zipline-photo-software?hsLang=en-ca)
- [Attractions](https://www.fotaflo.com/by-industry/digital-souvenir-photo-platform?hsLang=en-ca)
- [Watersport Operators](https://www.fotaflo.com/by-industry/watersports-photo-delivery-software?hsLang=en-ca)
- [Escape Rooms](https://www.fotaflo.com/by-industry/escape-room-photo-software?hsLang=en-ca)
- [Animal Experiences](https://www.fotaflo.com/by-industry/experiential-tour-photo-marketing-platform?hsLang=en-ca)
- [City & Food Tours](https://www.fotaflo.com/by-industry/food-tour-guide-photo-app?hsLang=en-ca)
- [Horseback Riding Experiences](https://www.fotaflo.com/by-industry/trail-ride-photo-software?hsLang=en-ca)

## Resources

- [Testimonials](https://www.fotaflo.com/testimonials?hsLang=en-ca)
- [Features](https://www.fotaflo.com/features?hsLang=en-ca)
- [Downloads, guides, and more](https://www.fotaflo.com/ebooks-guides-and-more?hsLang=en-ca)
- [Frequently asked questions](https://www.fotaflo.com/faq?hsLang=en-ca)
- [Blog](https://www.fotaflo.com/blog?hsLang=en-ca)
- [About Fotaflo](https://www.fotaflo.com/about-fotaflo?hsLang=en-ca)

## Quick Links

- [Integrations](https://www.fotaflo.com/integrations?hsLang=en-ca)
- [Pricing](https://www.fotaflo.com/pricing?hsLang=en-ca)

## Contact Information

**General:**  [Contact Us](https://www.fotaflo.com/contact%20us)   
**Phone:**  [1-855-368-2123](tel:+18553682123)

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