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Ryan O'Grady

Ryan O'Grady

Ryan O‘Grady is the world’s foremost expert in digital photo and video solutions for the adventure tourism and camp industries with specialized knowledge of the benefits of photo and video referral marketing. Ryan specializes in assessing the photo and video solution needs of clients and has worked with hundreds of businesses around the world to maximize their marketing impact through photos and videos. As a pioneer in the adventure photo and video industry, Ryan loves to share his knowledge and is a presenter at many adventure conferences throughout the year.

Recent Posts

Why should you take photos for guests?

November 04, 2019

We're often asked the question "Why should we even both to take photos of our guests when they just take their own photos anyway?". Another question that comes up a lot is "How can I get my guides to buy-in to taking photos as part of their job?"

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Why selling photos is the hardest part of a photo solution

October 17, 2019

Photo marketing solutions are fundamentally different than souvenir photo products. We know, from years of data, that giving away photos to all of your guests will earn you more revenue in business growth than you'd gain by selling photos to a small portion of your customers.

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Does photo marketing work for businesses with an international target market?

October 01, 2019

It really starts with providing the best possible experience. In today's world photos of an experience are almost as important as the experience itself. So when you do this for them (which you can do better than they can with their own device, and because they've never been to your business before) you will significantly increase the customer experience.

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Fotaflo Sponsoring FareHarbor Conference in Orlando

September 24, 2019

We're super excited to sponsor this year's FareHarbor Conference in Orlando on October 28, 2019!

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Fotaflo Attending Arival Conference in Orlando

September 17, 2019

We're off to Orlando for the Arival conference from October 28 – 31, 2019!

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Top Tips for Dive Shop Photos and Videos

August 21, 2019

We recently co-hosted a webinar with Rachael Fallon, the General Manager at one of our clients Abyss Scuba Diving and she was eager to share some of the lessons they've learned from providing photos and videos to their customers using Fotaflo. In this blog post we're going to share what they learned with you so you don't have to do that learning yourself.

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7 Common Mistakes with Photo Marketing

August 05, 2019

You don't have to figure it out on your own

There's a lot to think about when you want to provide a photo marketing service. Why figure it out for yourself or make it up as you go? Here are 7 common mistakes we see from businesses.

Relying on Facebook pages

There's a big difference between paid, owned, and earned media when it comes to marketing! Posting photos to your own Facebook page might seem like a good way to deliver photos to your guests and promote your business, but there are two important downsides to this method.

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Automatic Photo Delivery with FareHarbor

July 17, 2019

At Fotaflo, we've determined from 10 years of providing photo marketing solutions that your business will gain more revenue from increased bookings when providing photos to all of your customers.

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Upcoming Webinar: Give Away Photos and Videos, Increase Certifications.

July 08, 2019

Thursday Aug 8 8:30PM EST

Friday Aug 9 10:30AM Sydney


The single most impactful thing you can do to grow certifications is to start giving away photos and videos to your guests.

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Give Away Photos. Increase Reviews.

June 28, 2019

Are TripAdvisor reviews important to your business? Do you struggle to generate regular, reliable, highly-rated reviews?

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