Fotaflo Blog

There's a lot to think about when building a photo marketing strategy for your tour or activity business. In fact, in most cases photo marketing takes a lot of trail and error to completely nail down.

But what if you had a cheat code? Learning from the mistakes of others can help fast track your photo marketing program to success. In this blog, we're going to look at some of the common mistakes we see from tour and activity operators when it comes to their photo marketing strategy.

Many businesses have one primary focus, to bring in new customers. Tour and activity operators spend a huge amount of time and money on this, building strategies to encourage guests to purchase experiences with them.

So, do you want to enhance the guest experience, drive new revenue opportunities, increase repeat bookings from past customers, improve the quality of your online reviews and drive up the number of referral bookings?

If so, you've probably started to look into the benefits of an effective photo marketing strategy. But, does this truly work for your and activity businesses?

Do you want to enhance the guest experience, improve the quality of online reviews and drive new bookings (both referral and repeat) to your activity or tour business? 

Photo marketing is a crucial strategy that you simply must take advantage of.

The first thing your tour or activity guests want is an amazing experience. The second most important thing they want is to take their memories home with them - and that means you must take photos of your guests.